OUR PENTA-COMPETENCE

This is what we can deliver

Powerful Insights

First we need two weeks to give you actionable insights coming from in-depth ethnography or AI-analyzed billions of assotiations & concepts.

Plug'n'Play Strategy

Then we provide a strategy adequate to your resources which represents the complete idea-to-market solution.

Behavior-changing Communications

Befriended with best boutique partners & experts, we can then activate any piece of strategy you need, from product design to programmatic buying.


Activating for You & Planet

Every activation & strategy we provide synchronizes care for your success and for the planet.

Skill Transfer

At the end we transfer the new skills onto your Team that will long-term build tactical wins and strategic advantage.

OUR WAY

We create new brands. Or we help existing brands reach new growth paths and solidify profitability levers. But not in a typical consulting way.


We are organized to be more successful:
We deliver tailored plug'n'play brand solutions. Thanks to deeply immersing in your business. We focus our undivided energy & brains only on your project at a given time.

No templates. No copy-paste. We pick the most adequate skills to deliver on your brief. No empty overheads. Therefore our bang for a buck is unrivalled.

Boutique agency:
Low cost & speed
Planet in focus:
Integrating sustainability
In-field expertise:
Multi-category & geography experience
Creativity:
Unique brand solutions

OUR WORK

For global & local brands the ID-reveal of which would be unnecessary bragging

We built entire Brand Positioning, established performance marketing, programmatic buying, agencies ecosystem, lead management & CRM and established & trained a new marketing team. Triple-digit growth was our reward.
We created a totally new-in-town baby brand across 8 categories. From the category insight, through name & CI development, positioning, website, designing CX scheme and e-commerce support. Results 3 times over Customer expectations.
We built a full-fledged support program for a growing franchise of agriculture equipment Customer. Smart digital programmatically-steered campaign. Program awarded on pan-European level, delivered so many new franchisees that our Customer had to trim down the campaign.
We established a marketing academy in Germany, Poland & UK - designed both for large corporations as well as compact teams with bite-size approach.
We prepared a complete Brand & CX Strategy for a traditional chocolate brand that was losing the market grip, bringing it back on a growth path with modern consumer relevance boost.
We prepared the global strategy & performance marketing for a triple-A highly expected game behind dozens of $ millions of budget across key geographies
We prepared a new-opening strategy for a spices brand - working under profound scarcity of data & insights and available budget - but delivering a complete business solution that inspired significant brand investments.
We shaped the strategic portfolio & communication route for a meat brand to the meat-free future success.
×

OUR SPECIALTY

Typically when you brief for a strategy - you receive a presentation. We deliver brand solutions and integrate them within your Team to make sure they become a change you expect to see.

Sometimes it requires a little calibration of routines, sometimes a mindset change.

Working closely with your Team, we stimulate your Team to acquire these new routines and to think in a novel way.

TEAMWORK

CONTACT US

Feel free to contact us - we are happy to help you:

michal.szaniecki@pentonica.net

Or...

...maybe you want to know why PENTONICA.
Pentonica combines 2 dimensions: one is our 5 (penta) competences we offer. More interesting is the second one - semantically it stems from "pentatonica". Pentatonica in music is the scale that enables you to play along almost any piece of music even if it's new to you. Hence it's perfect for experimentation & innovation. And as Bobby McFerrin proved (please refer to youtube video), pentatonica is also probably the most intuitive scale for people to perform, even when they are not musicians. People naturally feel this scale without ever realizing it. This is exactly how we like to think about our business solutions we offer. They are easy to perform, intuitive and inviting to experimentation.

Pentonica